Studies show that parents are much more likely to stay engaged throughout their children’s entire education journey if they start being involved in preschool. The way you provide your customer support and engagement services can make a real impact.
Encourage parents to learn more about your services
An essential step to offer top-quality customer support and engagement services is making families feel totally comfortable with you and your preschool.
Invite them to learn more about the administration, the teachers, the staff, the services and the facilities. If they feel welcome, they will much likely get involved.
Ask parents to participate
It is totally acceptable to ask parents to participate in special classroom activities. From time to time, a family member can come and show talent, share a story, help in projects or engage in volunteering.
Create reports on the children’s progress
In today’s busy world, parents still want to keep updated on their children’s early education. You don’t have to call them to the school every time you want to talk about it.
Make their lives easier and implement a service in which you use digital mediums to send them regular reports on their kids’ progress.
The reports can be written weekly, monthly or even daily. Use your website, social media, text or email to let families access them.
In the reports, describe each child’s achievements, learning methods, struggles, likes and talents. You can attach photos of activities and parts of projects made by the preschoolers. Don’t forget to encourage feedback from the parents.
Make helpful resources available to parents
A great way to truly upgrade your customer support and engagement services is letting families be able to access some of the resources you use at the preschool.
They can include learning materials, software, guides or games. And they can focus on all aspects of a child’s learning, such as rational thinking, creative vision, motor skills, behavioral development, among others.
Making these resources available to parents will allow them to get an in-depth inside look at your teaching methods and on how their children are being stimulated. Additionally, it helps them further nurture important skills, qualities and talents at home.
Allow parents to have a say in what you teach
Family members need to feel free to give suggestions about what is taught at the preschool. Make them feel comfortable to go to the school or reach out through digital channels to talk about it.
In fact, parents often have amazing ideas when it comes to different activities, topics or approaches to try out in the classroom.
Recommend activities to do at home
If you really want to step up when it comes to your services, the support and the engagement that you offer through them need to expand beyond the preschool.
Pay attention to each child’s development. Then, talk to parents about the activities that they should focus on at home to both maximize the children’s talents and minimize their difficulties.
At the end of the day, the key for parent engagement in preschool education is them having an active role and experiencing firsthand teaching.
Remember! Adapt your services to the digital era and to the changing customer behaviors. And make sure that parents are involved with your preschool day in, day out.